Shaping up the Image of Nursing: Your Ethical and Professional Role

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Shaping up the Image of Nursing: Your Ethical and Professional Role

Product Code: ETINHB

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You and your staff are highly-educated, competent nurses who are entrusted with saving lives. Isn’t it time your image reflects your level of education and professionalism?


The HCPro handbook, Shaping up the Image of Nursing: Your Ethical and Professional Role, which is the companion to the groundbreaking book, Our Image, Our Choice: Perspectives on Shaping, Empowering, and Elevating the Nursing Profession. Written by Shelley Cohen, RN, BS, CEN, and Kathleen Bartholomew, RC, RN, MN, with contributions from nursing experts in the field, Our Image, Our Choice, and Shaping Up the Image of Nursing, examine the professional image of nursing today and what you and your staff can do to elevate it.

The handbook—written for bedside caregivers—is the perfect resource to hand out to your staff to provide them with tools to take responsibility for their image as a nurse. This resource will also help nurses communicate their professionalism to patients, physicians, and other hospital staff.

Sold in packages of 25, this handbook will empower staff to:

  • Strive for increased professionalism
  • Practice responsibility, autonomy, and accountability
  • Focus on excellence in practice
  • Enhance collaboration with physicians
  • Improve communication with patients, peers, and managers


Take a look at the Table of Contents:

Chapter 1: Where Has Florence Nightingale Gone?
Chapter 2: Misperceptions of Image: How the Profession is Perceived
Chapter 3: Chiseling a New Image Through Improved Communication
Chapter 4: Professional Development and Nursing Excellence
Chapter 5: Ethics and Image: Your Professional Responsibilities
Chapter 6: From Voice to Action: Media Representation and the Center for Nursing Advocacy
Chapter 7: Shape Up Your Image: It’s Time for an Extreme Makeover

Meet the authors:

Shelley Cohen, RN, BS, CEN, is the founder and president of Health Resources Unlimited, a Tennessee-based healthcare education and consulting company. She is also a staff emergency department nurse and develops educational plans for a local emergency department, including strategies for new graduate orientation.

Kathleen Bartholomew, RC, RN, MN,
a registered nurse and counselor, uses the power of story from her experience as the manager of a large surgical unit to shed light on the challenges and issues facing nurses today.

About the contributing authors:

Diana Swihart, PhD, DMin, MSN, CS, RN-BC, is a clinical nurse specialist in nursing education at the Bay Pines VA Healthcare System in Bay Pines, FL.

Barbara J. Hannon, RN, MSN, has been the ANCC Magnet Recognition Program® coordinator for the University of Iowa Hospitals and Clinic.

Karen L. Tomajan, MS, RN, BC, CNAA, CRRN, is the director, nursing quality/special projects at Integris Baptist Medical Center in Oklahoma, OK.

Edie Brous, RN, MSN, MPH, JD, is a nurse attorney and a board member of the Center for Nursing Advocacy.

Laura Cook Harrington, RN, MHA, CPHQ, CHCQM,
is the director of live events and continuing education and senior consultant at The Greeley Company, a division of HCPro, Inc.

Continuing Education:

If you would like to find out about the availability of nursing contact hours on this or any other HCPro nursing book, please visit our Continuing Education information page, here.